Why do we find pricing such a challenge?
There are many factors that affect our approach and confidence when it comes to pricing.
33% of respondents on a recent poll I ran cited ‘inconsistent pricing’ as their biggest challenge, with ‘squeezed margin’ hot on its heels with 29% of the votes.
If you want to increase your pricing confidence and profits, join me for a 2-hour online workshop on 13th March with Bristol Creative Industries aimed at helping self-employed people, freelancers or microbusinesses working in the creative and tech industries.
I’ll be covering:
Common mistakes we make and their implications (spoiler alert - I’ve made them all at some point!)
The difference between cost, price and value
Different models, strategies and tactics
How to communicate with confidence